Product Manager(ID1525)
10 Jul 2018

Product Manager(ID1525)

aartd209

Industry Sector

Location

ShangHai

Responsibilites

Major responsibilities:

  • Formulate, implement and manage the annual marketing plans and campaigns for the products to achieve the financial goal for strategic products.
  • Provide high-level product strategy including positioning, promotion tactics, product communication matrix, and product training program for internal and external shareholders.
  • Manage new product launch to meet committed financial objectives, develop product launch package including pricing strategy, product marketing toolkit, product launch activities, product communication plan, and customer acquisition plan. Etc.
  • Build and maintain database of key domestic and international animal health companies and products to monitor industry trend, analyze and monitor the reports on competitors and customers, monitor competitor activities, and competitor product details to develop a thorough understanding on the competitor and industries.
  • Design new product strategy to expand application and acquire new customer in newly defined segments to drive the product usage and sales.
  • Conduct market research to understand customer needs and preference in assigned territories, choose 3rd party consulting company, develop questionnaires, work closely with agent to generate and finalize the report.
  • Write or translate technical articles to support strategical needs.

Qualifications

Requirement :

  • Veterinarian Medicine Master education degree preferred.
  • At least 5 years working experience and 3 years product management experience in animal health, MFA or nutrition companies
  • Understand the basic principle of product management and marketing, and has product-lifecycle management experience from product launch to after-launch activities.
  • Excellent oral and written English;

Reports To

Required Language(s)

How to Apply

If you interested in this position please contact me by vera@aartd.com or +86 18310319250.

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