Regional Category Manager (Specialty)(ID1589)
10 Oct 2018

Regional Category Manager (Specialty)(ID1589)


Industry Sector





  • Be the product/solution champion and market expert : train and support sales teams & distributors, be a Sales enabler.
  • Define key business objectives and contribute to regional marketing plan.
  • Accountable for the competitive and market intelligence with global & regional marketing teams.
  • Be co-responsible with the regional director and area managers of the sales budget (sales, margin, forecast, resources planning, development pipe in ACE)
  • Be responsible for the launch of products / solutions.
  • Be “the link” between SBU Category Managers & the Region.
  • Work closely with Regional marketing and technical team, and other RCM in order to customize / build offer that fit RKA and GKA needs. Visits Customers to understand
    specific needs and trends and support sales teams when needed.
  • Adapt, when necessary, product price guidelines to the regional context with Regional Directors.


  • Regional Category Sales (volume, ASP, market penetration, market share, growth rate,
    customer gain & retention).
  • Forecast accuracy.
  • Update & accuracy of market & competitors data.
  • Sales project pipe and GKA/RKA action plans.
  • Customers’ satisfaction.
  • Success of product launch.
  • Product proficiency of sales team (including distributor).



  • At least 8 years of experience in sales of feed additives in China.
  • Demonstrated leaderschip skills; hands on person who loves to work with customers.
  • Demonstrated commercial skills: grown business / product introductions in China.
  • Excellent communication skull.
  • Bring strong network in China of customers and with opinion leaders.
  • Energy and passion to convert and motivate local sales channel (sales managers, distributors).
  • Open, honesty and informative communication style.
  • Master in Animal Science / PhD Nutritionist is preferred Swine industry experience

Preferred: good English skills. Understand Palatability for livestock.

Reports To

Required Language(s)

How to Apply

For more information contact Flora on +86 135 2116 6119 Application email

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